Join us to learn more about The Level Five Selling Coaching System. We will share the remarkable, measurable results our clients have achieved. 

l5selling-coverBrought to you by Advantage Performance Group
Your hosts; Level Five CEO David Pearson with Level Five Selling Founder and Author John Hoskins.
RSVP to attend one of more of these complimentary sessions:

  • Flyover Option 1 on Thursday, May 16, at 9am Eastern 
  • Flyover Option 2 on Friday, May 17, at 12pm Eastern
  • Deeper Dive on Tuesday, May 21, from 12-2:30pm Eastern

Get a free book with your registration!
Everyone who registers can receive a free copy of the Level Five Selling book.

 Download an overview of the Level Five Selling Coaching System

The current state of selling & coaching effectiveness:

  • We have proven time and time again while working with our clients that despite their investment in sales training initiatives, 60% of all sales calls are scrap and waste; they don't advance a buying decision. If Six Sigma standards were applied to the revenue production process, the scrap and waste metrics would be unacceptable. 
  • Sales leaders spend too much time managing lagging indicators versus leading indicators like call quality.  Pipelines are bloated with opportunities that are not qualified based on "happy ears" sales reps thinking they heard a buying signal.
  • Few sales leaders spend adequate time coaching, and those who do, don't do it very well. They misallocate their precious little time and don't track or measure the outcomes of their coaching time. 

What if…

  • Your sales leaders knew how to effectively coach?
  • Your salespeople knew how to plan and execute a value creation conversation?

In our experience:

  • Value creators deliver 1.5x - 3x more in sales than the rest
  • 40% of your salespeople have the ability to become a value creator when coached properly

The return is exponential.



Our strong point of view:
  1. As a CRO or Head of Sales Enablement, the frontline sales leader will directly determine your success or failure. They are your force multiplier and the most critical person on your sales team.

  2. Sales training events do not change behavior or improve results. Therefore, we are probably not the right fit for those looking for just another sales training event.

An opportunity to look in the mirror and benchmark your salesforce

  • You will leave this session looking at your sales leadership team and assessing their coaching proficiency. 
  • You will examine your sales team and determine what percent of them are advancing the buyer's journey and creating value for your prospects and clients.
  • We will walk through the details of the system components, the implementation process, and the behavioral outcomes for the system. 
  • Finally, we will show you how to calculate the ROI realized from implementing the coaching process, skills, tools, and resources that will differentiate your sales team from all others you compete against. 
L5books

Level Five Selling, LLC,  and the Level Five Coaching System are the creation of John Hoskins, who was a co-founder of Advantage Performance Group in 1990. The company and coaching system evolved along with the publication of Hoskins' successful books, Level Five Selling: The Anatomy Of A Quality Sales Call Revealed in 2016 followed by The Level Five Coaching System:How Sales Leaders Are Developing Preeminent Sales Teams  in 2019, The Level Five Sees Leader: Field-Tested Strategies to Close the Quota Gap!  in 2020, and most recently, Level Five Coaching Communication Skills.